Latest Products

Rapala Glow Pick with UV LightUse it, and you'll soon be wondering how you ever got along without it. The Rapala® Glow Pick with UV Light is a 2-in-1 ice...

X-Rap® Magnum® Xplode 170 - MulletThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

Mag Spring Pliers - 8"Breaking new ground, these pliers utilize an ingenious patent pending “Mag-Spring” system that keeps pliers open and ready. No more fumbling around to open it while...

Mag Spring Pliers - 4"Breaking new ground, these pliers utilize an ingenious patent pending “Mag-Spring” system that keeps pliers open and ready. No more fumbling around to open it while...

Floating Fish Gripper Scale ComboTwo tools that are great alone or working together. 9" Floating Fish Gripper: Securely holds fish, eliminating injury to the angler & catch Floats if dropped in...

Floating Fish Gripper - 9"Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one hand. The quick release mechanism...

Floating Fish Gripper - 6"Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one hand. The quick release mechanism...

50lb Digital Fish Gripper ScaleThis deluxe, digital scale model is packed with upgraded features. Start off with rugged high-grade stainless steel construction for unmatchable toughness against fresh and saltwater environments....

X-Rap® Magnum® Xplode 170 - Flying Fish UVThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to...

X-Rap® Magnum® Xplode 170 - DoradoThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

X-Rap® Magnum® Xplode 170 - Blue SardineThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb...

X-Rap® Magnum® Xplode 170 - AYUThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

X-Rap® Magnum® Xplode 130 - MulletThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

X-Rap® Magnum® Xplode 130 - Flying Fish UVThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to...

X-Rap® Magnum® Xplode 130 - AYUThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

X-Rap® Magnum Stick 17 - Purple High VoltageThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making...

X-Rap® Magnum Stick 17 - MulletThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it a...

X-Rap® Magnum Stick 17 - HD Wahoo UVThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making...

X-Rap® Magnum Stick 17 - HD Silver Blue MackerelThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves,...

X-Rap® Magnum Stick 17 - HD Red Head UVThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves,...